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Resource Management
One of the most important areas of the Bloom initiative in Coventry is the education and implementation of recycling and energy saving campaigns. Minimising the demand placed on natural resources plays a big part in the way CV One, English Landscapes and Coventry Council recycle and reuse the waste from businesses and residents alike. Mulch recycling is the process that is used to turn the refuse and garden/green waste into compost for the flower beds around the city centre. 
CV One also operated a full clean up operation in the city in April of this year in clearing Whitefriars Lane from Japanese knotweed and old bits of wood, plastic carriers and disused dustbins. These were all removed and recycled, along with the overgrown weeds and brambles that intertwined between it. 
English Landscapes ensures that on all planting and soiling harmless chemicals and sprays are used on the environment, reducing the impact of potential damage. Streets are kept clean and tidy all year round, and maintenance is carried out on all premises. Agriculturally speaking local firm Whitehalls Landscapes provides the city with recycled mulch to use as a protective cover over the soil which retains moisture, reduces erosion, suppresses weed growth and provides nutrients as it decays. The mulch is made up from green waste from the city centre including grass cuttings and bark chippings. The city centre recently welcomed the city council’s ‘Compost Week’ team into Broadgate, where residents and visitors could learn about how they too could be more green and efficient. 
Coventry also embraces and encourages recycling throughout the city, chippings from local arborists are used as coverage in shrubbed areas. Green waste, including old baskets and bedding are transformed into organic compost for use in planters and on flower beds. Moseley School in Coundon is leading the way for city schools having been nominated in the sustainability category of the Coventry Design Awards. The school has been rebuilt as an environmentally friendly building, complete with a 'grass roof' and a rainwater harvesting system, Moseley isn’t the only educational building to embrace sustainability, with Coventry University also introducing a 'brown roof' to the building. The beds around the city use an effective irrigation system to reduce water wastage and the carbon footprint associated with plant watering, many of the operational vehicles used in the city centre are powered by electricity to cut down on emissions. 
Working alongside English Landscapes, CV One ensures that the nourishing and revitalised soil is ploughed back
into the earth using Ian Whitehall contractors and the green waste programme, after being compacted and filtered
through at the site. CV One and English Landscapes also promote and deliver a city centre plant giveaway, for
shoppers and passers by to actually take home the old seasonal beddings from around the town to plant in their
own gardens for next spring.
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